Heng
Chun Wen

Kelwen is a designer & photographer that keeps stress away even under stressful environments. With massive imagination, he brings his imaginary world to life and make it happen to the real world.

01: Packaging

Card of Fortune

Whenever life feels uncertain, Card of Fortune may be your answer. The packaging is inspired by Kau Chim, a fortune-telling practice that originates from China. By shaking the box, each time will reveal one card that provides wisdom that guides you to the right path. Not only can it be played individually, Joker Street is a social game that creates a topic among peers. The black and gold color gives the packaging an authentic yet mystic touch, to emphasize the enrich possibilities and mysteriousness of the future.

02: Publication

Timing in the Cities

Timing in the Cities captures the rhythm of urban life by highlighting contrasting moments that unfold simultaneously in the city—morning and night, joy and sorrow, wealth and poverty, and bustling spaces versus empty ones. It reflects the cyclical nature of city life, where daily routines repeat, yet each day brings a new set of events and stories that shape the city’s dynamic landscape.

03:Event Identity

Kuala Lumpur Design Week

The bold red brushstroke, inspired by the expressive art of Chinese calligraphy, represents the dynamic flow of creativity, tradition, and innovation. Just as each brushstroke in calligraphy carries its own rhythm and character, the fluid motion of red embodies the energy and boldness of the design community. The striking contrast of the white “KLDW” with a black stroke ensures clarity and impact, reinforcing the balance between heritage and contemporary design. This visual composition reflects the ever-evolving nature of creativity, where tradition and modernity merge to inspire new possibilities.

04: Corporate Identity

Coldbox Solution

Coldbox Solution prioritizes strict manufacturing standards to deliver high-quality dry ice that meets customer expectations, a commitment reflected in our logo that artfully combines a sleek design with a snowflake icon.

Dry ice are far more colder than normal ice, using mathematics, ‘X²’ the squared formula will make the perfect option to showcase the coldness of dry ice.

Anniketyni x Coldbox Solution

Or collaboration with renowned dry ice artist Anniketyni—celebrated for his innovative dry ice sculptures—stems from our shared passion for excellence and creative innovation. By joining forces, we not only elevate the perception of dry ice from a mere industrial product to an artistic medium but also underscore our dedication to professional quality. Anniketyni’s expertise in transforming dry ice into captivating art perfectly complements our mission, resulting in an exhibition that celebrates the union of technical precision and artistic expression.

Heng Chun Wen